Some brands require experts to have an Instagram account in order to apply and be considered for their ExpertVoice product sampling campaign.
In this case, only experts with an Instagram account should apply to the brand's product sampling campaign. You should also ensure that you read any other Instagram-related guidelines and/or criteria noted by the brand in the product sampling campaign application.
For example, some brands could require you to provide the following information on your application:
- Your Instagram profile URL
- Current Instagram follower count
- How frequently you post on Instagram (e.g. 2-3 times per week)
- The types of content that you like to share on Instagram (e.g. Photos, Videos, Reels, Live videos)
- If you have a public profile or private profile
Some brands may not require experts to have an Instagram account in order to apply and be considered for the product sampling campaign. In this case, both experts without an Instagram account and those with an Instagram account can apply.